How to Use Mobile Analytics to Build a Successful Strategy for Your App?

“Analyzing customer behaviors is like studying a living process—it’s constantly changing,” Jason Wiegand, manager of digital analytics and optimization at WestJet, explains. Mobile users behavior is not an exception. The influx of apps has created challenges for their vendors in ensuring apps popularity and users commitment.  Read this article from Belitsoft (an offshore app development …

3 Ways Technology Can Boost Your Sales Success

Technology has become a critical part of the sales process, and its importance continues to grow. Last year, holiday shoppers spent a record $126 billion online, a 16.5 percent increase from 2017, according to Adobe Analytics. Mobile devices helped drive these record sales, accounting for more than half of all traffic to retail websites and …